There is a certain set of specific skills that every good insurance professional has. It’s not a given that everybody will succeed in the insurance industry, even with a specific set of skills. It takes hard work, dedication, knowledge, and passion for what you do to succeed. Here are a few of the skills that almost all insurance professionals have in common.
It is important that you develop a specific set of people skills. You need to be able to put the needs of your clients before anything else. It’s not good enough to simply do your job to earn a commission and chances are you won’t last long in the insurance industry if you do so. You need to listen to your clients, care for and about their needs, work hard, and earn their trust. There will be times where you have to put your clients’ needs first even if it means you will earn a smaller commission. You will be more successful in the long run, though.
A strong personality that exhibits, honesty, persistence, and a high level of energy is required of all insurance professionals. You should never use deception as a strategy to close business. If you choose to do so, you won’t last long in this industry. In some cases using deception is illegal, so not only will you lose your job, but also you could serve jail time. Showing persistence is a vital quality for all insurance professionals. You have to be able to handle rejection on a daily basis and do it with a smile. High energy level means that you bring a smile to work and show eagerness and excitement when working with clients. It’s easy to rub your clients the wrong way with a poor attitude.
Lastly, you need to develop a general knowledge of how the insurance industry works. One of the most important things to understand about the insurance industry is that you have to be able to offer a wide variety of products that can reasonably meet the needs of your clients. The more products you have, the more you can sell to your client, and the more helpful you will be. Besides having the ability to sell your products, you need to understand the tax and legal aspects of selling your products. This is important because your products have to fit into your clients’ financial needs. Many insurance professionals also practice some form of financial planning.
Randi Glazer is a senior insurance professional with years of experience and track record of success to prove her credentials.